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Do you have experience in my industry?

I have experience across various sectors: e-commerce, healthcare, local SMEs, professional services and tech. SEO has universal principles that I adapt to the specifics of each market.

Portfolio of case studies and results from various sectors on a professional desk with teal elements

Over the years I have worked with clients in very different sectors: e-commerce, medical practices and healthcare, local SMEs, professional services (lawyers, accountants, consultants), tech and SaaS, digital publishing.

SEO has universal fundamental principles — technical, content, authority — that apply to any sector. What changes is the market competitiveness, the target audience language and the strategic keywords. Part of the initial work always involves in-depth research into your sector and your competitors.

Never having done SEO for your specific sector is not necessarily a disadvantage: sometimes an external perspective brings fresh ideas that those immersed in the industry for years cannot see.

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